The Mobile 411
IT'S FAST MOVING BUT WE'LL KEEP YOU AHEAD OF THE CURVE
In 2016 Mobile Apps Will Be Ranked Higher Than Mobile Websites!
As you know when it comes to how people find what they want Google reigns supreme and when Google changes how businesses are found we all have to listen. Coming in 2016, Google will be changing how apps rank in their app indexing. It was recently announced app only content within Android apps could now be organized and ranked when searches are conducted from a mobile device.
Take your Salon or Spa Mobile with these 4 awesome features!
The Spa and Salon industry is heavily driven by repeat business. While their services (haircuts, manicures/pedicures, massages, etc.) are important and frequently sought after, the industry itself is extremely over saturated with somewhat identical competitors.
Branding Your Business for the Next Generation
Gen Z lowers the gangway for businesses that missed the Millennial boat, but to do it right, you have to consider your branding. If you’re thinking, “Why? I’m not Nike,” then you’re thinking too small. Branding at its most basic level is just the personality of your business. It distinguishes you from competitors and adds a relatable, human element that customers crave.
The Mobile App Viral Loop
Acquiring new users and clients is not easy or cheap. The expense of lead generation as well as customer generation is one that is necessary for all companies. App user generation is no different. Depending on your marketing style or spend, the cost of creating, distributing and maintaining an app can be prohibitive. And once you have it, how are you going to generate users? Social media campaigns are the most cost effective but the best way is to turn your app into it’s own user generator.
Eliminate Bad "Google-Hygiene" with UPG!
Be Responsive! Google Is Penalizing Non-Mobile Friendly Websites!
Millions of sites around the world could start seeing a huge reduction in traffic from smartphones if they are not mobile and for some it has already begun! Many are calling this "Mobilegeddon." We call it bad "Google-Hygiene".